Believe it or not product creation is the easiest part of the information marketing process. People often get bogged down fearful they will not create a product that others find useful and interesting. However, once you have found a profitable and hungry niche market creating the product occurs without much grinding and gnashing of teeth. Ask your customer base what they are hungry to learn and use that information to produce a product you will barely have to sell because they asked for it. Taped phone interview or teleseminars. This is the simplest, fastest, easiest way to produce a product ready for sale within hours. Find an expert in your niche market. Is that expert you? Then find a moderator who can grill you for the dirty secrets you are keeping. At the end of a 90-minute interview you will have an MP3 file that can also be converted to a CD file. You will also transcribe the audio so you will have several different ways of delivering your product. Public domain information is a gift. These are works that no longer have copyright attached. They have either fallen into the public domain or were intentionally placed there by the authors or visit www.explosive-product-launches.com you’d be surprised to find how much information no longer is protected by copyright. One large resource is Project Gutenberg, a digital library of over 1700 free e-books whose copyright has expired.

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